Tri-Fold Mailer, Newspaper Ads + Interview
Superior Award, Public Awareness Campaign Category
2016 National Association of County Information Officers’ Awards of Excellence
In 2015, St. Charles Parish government placed two property tax millages on the spring ballot – one to support the construction and maintenances of hurricane protection levees and another for wastewater infrastructure improvements. Melismatic Designs LLC’s owner and parish staff members created a public awareness campaign to educate voters about the initiatives, which ultimately passed with a 70 percent approval rate or above. The campaign included two mass mailed brochures, a social media hashtag campaign (#scpFundingtheFuture), companion website, talk show support and a full schedule of town hall meetings.